Identity Transformation

Success, what you want them to do on your main banner.

Success #1

Success #2

Success #3

Philosophical Problem: What is the main problem they face

Philosophical Problem/ Bad thing that would happen if they don’t get your product/service. Feel free to add bullet points here 

Success Line: the successful outcome of buying your service/product

Success #1:

Explanation Copy

Success #2:

Explanation Copy

Success #3:

Explanation Copy

Empathy statement

Explain why you care or how you can relate to their situation

N

Authority #1 (badge, clients served, other pieces of information that establish credibility)

N

Authority #2 (badge, clients served, other pieces of information that establish credibility)

N

Authority #3(badge, clients served, other pieces of information that establish credibility)

List your core products / services here (not all of them)

List your core products / services here (not all of them)

3 step plan on how
to work with you:

1

Step One

2

Step Two

3

Step Three

Paragraph explaining what you’ve been telling them across the whole website.

Sort of an “about us section” but keep in mind that your customer is the hero, your business is the guide.

Phone Number

P. 000.000.0000

Office Adress

132, My Street, Kingston, New York 12401.

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